WAKEFIT / guidance tracker

Keep management guidance in view.

Wakefit Innovations · forward-looking guidance across the available source record.

Research layer active

Guidance tracker

What management said would happen.

FY26 Full-Year Revenue Growth: Mid-to-High Teen

Management expects to close FY26 with mid-to-high teen revenue growth based on Q4 trends, with Q4 seeing demand return to normalcy post-Diwali shift.

revenue

A&P Spend to Increase to 8-9% of Sales

Given competitive intensity in the mattress category, management anticipates ramping up advertising and promotion spend back to historical average of 8-9% of net revenue in the medium term from current mid-5% level.

margins

Store Expansion to Accelerate 50% in FY27

Starting April 1st (FY27), the company plans to open stores at a pace 50% higher than Q3 FY26's rate of ~11 net additions per quarter, focusing on COCO stores in high-potential markets.

expansion

Furniture Margin Improvement as Primary Margin Driver

Most non-linear operating leverage will come from furniture category via three levers: catalog completion, manufacturing efficiency as volumes scale, and improved middle-mile truck utilization.

margins