Q1-FY25 · Sahil Barua
Our objective is to reduce the cost of logistics for all of our customers linked to the volume that they provide to us.
Delhivery · tone and specificity signals across the available quarters.
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Our objective is to reduce the cost of logistics for all of our customers linked to the volume that they provide to us.
The unit economics for sub-1 hour or sub-30-minute delivery for low-value products with not significant value density and distances higher than three or four kilometers in an urban environment like India, are going to work out.
We are the lowest cost operator in this space. Over a period of time, as we've discovered cost efficiencies in our network, we have passed those benefits on to our customers.
The reality is that no customer is willing to pay a lower logistics cost for packages to not get delivered.
Our cost advantages expand every year. I realize that for the first year or so that may not have shown up in our numbers. As you can see with the acquisition of Ecom Express and what you see in July and August, I think reality does catch up.
The rational pricing that I've spoken about did exist, and logistics is really not one of those spaces where pricing below cost is a good strategy, as obviously evidenced by our acquisition.
We are the lowest cost player in this space, and our Delhivery outcomes are better.
Our aim is not to optimize the corporate overheads for a given size of business. It is to grow the business.
I think the bulk of the insourcing sort of problem is behind us, and it is, people make jerky moves. I don't think that it makes sense.
Our core businesses are growing healthily. The orientation towards profit has been solid. All the metrics are in the right direction as far as the core businesses are concerned.
I think choosing what to buy in this space is very, very important. There is sort of no price at which that asset makes sense for us because I think buying a forward moving PTL network with volumetric assets is the easy part. Making it make money is very hard.
We are more efficient both at an unbundled level as well as at a bundled level compared to the pricing that we have seen in the market.
Our belief is that cumulative losses in this industry outside of Delhivery have increased between Q2 and Q3. I suspect that we should see correction in this, either in the form of increased pricing from other 3PLs who are finding current pricing unsustainable, which is good for Delhivery because either it manifests as increased volumes or increased price.
If our customers shut down self-logistics arms, they would be able to inject $500 million back into marketing and growing the market. That's the biggest lever they have. And on behalf of the industry, we warmly encourage them to do that.
The entry barriers in logistics, if you consider entry to merely be the ability to deliver a package, are zero. If you own a bike, you're a logistics company. So in that sense, I don't think that the entry barriers to logistics to start off are high.
We are the pricing pressure in this market, and we will continue to maintain pricing pressure on competition in this market.
Our cost structure is what gives us the unique advantage. Our model is what gives us the unique advantage.
Discounting-led growth in logistics or low-cost growth in logistics is suicidal, as you've seen by the industry getting consolidated towards us.
Our anticipation is that as long as we can continue to profitably get accounts, as long as we can continue to build capacity in a safe fashion, the growth runway is not affected, and neither is the margin trajectory.
Suicidal price, I think, in this industry, more or less at this point in time, has ended because I assume most players have seen the consequences of that kind of pricing.
Our estimation when we did the calculation of our consideration was that we would retain about 30% of the volumes within the core Ecom Express network.
The core is profitable, the core is cash generative. SCS has pivoted. We have the balance sheet and the conviction to build our next chapter.
If only businesses could be built off of press releases, but I don't think so.
The reality is that first-party logistics does tend to be more expensive than third-party logistics. Over a period of time, one believes that if rational financial decision-making is to be believed, people will move a certain amount of volume towards third-party logistics.