Q1-FY25 · Abhishek Khaitan
As far as the industry goes, I think we've seen the worst of the inflation, and I think now onwards, it will be same or it will soften.
Radico Khaitan · tone and specificity signals across the available quarters.
Language signals
As far as the industry goes, I think we've seen the worst of the inflation, and I think now onwards, it will be same or it will soften.
The ad spends that we have always guided would be in the area of 7% to 8% annually. The first quarter this year is an aberration.
Our commitment remains to a focused portfolio of premium brands driven by consumer aspirations. This is reflected in the strong prestige and above category volume growth of 14% year-on-year.
With this launch, Radico has made a foray into the largest contribution pool of the IMFL segment. The blend is unique. It's a mix of imported Scotch malts, the finest Indian grain spirit aged in bourbon barrels. We hope that this is a complete winner in the segment.
We have always believed in one statement that to make the first million is tough. After that, millions follow. Same thing has happened with Royal Ranthambore, if we are targeting next year 500,000 cases, when so many people are drinking, it becomes a brand.
The luxury semi-luxury story has just begun. And the innovation pipeline is very strong at Radico. So a lot of products are being worked upon.
The margin improvement trajectory will continue.
As we have been guiding in earlier calls also, that we will improve our margin every year by 150 basis points or so, so over the last year, we will be doing much better than that in this year, and thereafter also for next three years, we will continue to improve our margin by 100 to 125 basis points, and that how we will reach to the late teens margin in three years' time.
Andhra is going to be the sunshine market for this space in the times ahead.
We are the leader with 60% market share across all price category. So I think we see a great growth, and we continue to see strong double-digit growth in years to come.
Magic Moments has achieved an incredible market share of 85% in the white spirits market. As we have continued to grow this market, continue our marketing initiatives, smaller brands have left the space and the Gen Z especially have now taken to Magic Moments as an all-time drink.
We've grown by almost 200 basis points primarily because of our premiumization drive. This growth is broad based across states and geographies.
The margin guidance has been. We've already guided that in the current fiscal we should see 150 basis point increase in the margin. In the next two years we expect the margin to increase by 125 basis points year on year thereby to reach late teens after two years.
Three years back, the entire market segments for brands above regular segment were only 25% of the IMFL industry. Today, it has reached a whopping 42%, which means that the brands in the premium segment are gaining traction, and Radico is driving this growth.
We expect with this business model that we achieve this. We expect margin to grow 100 basis points to 125 basis points every year for the next three years, thereby going on 13% kind of margin in next three years.
Right now, that demand is more than what we can supply. In the next three years, we feel even our vault availability should double. So that will fuel the growth.
We don't chase volumes. So we always prefer to build brands, which always pays off in the longer run.
We see the scenario of raw material to be stable. And I think the upward trajectory has been guided earlier also that in the next two years, we are going to improve our margin on the basis of our product profile and premiumization happening by 125 basis points each for the next two years, thereby to go to late teens kind of margin.
In the last two, two, three years, the kind of brands we have launched... I think these are very powerful brands, and if I see them five years down the line, these will be really, really big brands, hopefully.
FY25 has been the best year in our history on all key financial metrics, with the highest-ever turnover of INR 4,851 crore, EBITDA of INR 668 crore, and PAT of INR 341 crore.
We have a market share now which is 23%, which earlier in H1 was 10%. In Q3 it went up to 17%, and now it's 23%. We are the largest players, and this actually supports the point that the consumer there was looking for national and organized players to come in.
If you see the pricing of Jaisalmer, Royal Ranthambore, Rampur, we are priced much ahead of the competitors. We are creating a portfolio of the best Indian brands, and therefore we do not anticipate any change in our pricing strategy or price positioning.
FY 2026 has been an important year for Radico Khaitan and in many ways an inflection point in our journey. The business delivered a strong performance supported by disciplined execution, a richer portfolio mix, and a continued focus on value-led growth. During the year, we crossed two key milestones with net revenue exceeding INR 6,000 crores and EBITDA crossing INR 1,000 crores.
EBITDA margin during the quarter stood at 19%, expanding 565 basis points year-on-year, highest ever EBITDA margin, reflecting the strength of our premiumization strategies, operating leverage and continued cost discipline.
We are aiming about 10%-15% of the MML category. We just launched it a couple of months back and the response to the brand is quite encouraging.